![](https://freight.cargo.site/t/original/i/7b45a4bcf8c3d6cccdd6b86bda5c0e595ce6d23bb7418b061426b8da607978e3/Snacklins_bag_03.jpg)
︎Concept
Snacklins is an accidentally healthy, intentionally delicious plant crisps made from yuca, onion and mushrooms. The plant-based crisp is taking vegan pork rinds in a more approachable and exciting direction. The new Snacklins brand system is centered on a series of stylized mouth designs, which celebrates the unique flavor and texture of the signature plant crisps, while offering a visual differentiation on shelves and online.
Brand Strategy
![](https://freight.cargo.site/t/original/i/e9f0d2f3e40791b988e6370a8919c3a02514bb9a54be4d8e2090d61c23e40fd0/venndi.jpg)
![](https://freight.cargo.site/t/original/i/552c92ac2447075a37092aa700f398c59e4bcb7b5b13ddba9313e3b1cec132fb/anat.jpg)
![](https://freight.cargo.site/t/original/i/7ee18dc55455c3444e271b45b30e01b88034df2d0e2e3c0874c5f561539aadbe/anat2.jpg)
Logo
![](https://freight.cargo.site/t/original/i/46aab11078890e6841c9098b1bcbd12f050917c0988445084e630443ace4e8d8/Screen-Shot-2021-01-07-at-7.04.19-PM.png)
Brand Elements
![](https://freight.cargo.site/t/original/i/4bd5849ddc0a3606fb5b880954c24edf3ac6df792bd1cdf477cb5d30af5dd085/Mouth_02.png)
![](https://freight.cargo.site/t/original/i/e23def281e8b2303a77cf4a02783a27d95d00a556253758e24b2847665bea853/Mouth_03.png)
Packaging Design
![](https://freight.cargo.site/t/original/i/ee296253dd0b2953f21bcee5b0e0f0c0f84755da75e9efbdf4e7c19b2eb098d3/Snacklins_bag_02.jpg)
![](https://freight.cargo.site/t/original/i/2abd55a79c59cd29be116183020c3a81c579fcf49052318f0eab61968c2d06c5/Snacklins_bag_04.jpg)
![](https://freight.cargo.site/t/original/i/c9d595285e8942ec81a6724460eb4929565504cee6fdb5f16502eac0c1e819c7/Snacklins_bag_06.jpg)
![](https://freight.cargo.site/t/original/i/63ab411fd76a88b56a851cad0b0a87d7bbb40aaf24768ae3e2a4e8325a1a54cc/Snacklins_bag_07.jpg)
![](https://freight.cargo.site/t/original/i/1b9938ef51327a2a26ce88e549cc021f68150142398cf24e22b5f30d4e863230/Snacklins_bag_05.jpg)
Website Design
![](https://freight.cargo.site/t/original/i/0cdf1f29a4e7036a3515e8d73e36a4554418d39d54802d8597baccf4fd930da2/WEB_02.png)
![](https://freight.cargo.site/t/original/i/50d872af767dfe3d82373567e775befc1c168e61557d6f033d76aaa1ca772188/WEB_05.png)
![](https://freight.cargo.site/t/original/i/77d6fd99c84de39b3e85291292eea1eb7caf933d0f81aa08ee62f2b548347c56/WEB_06.png)
Art Direction
![](https://freight.cargo.site/t/original/i/0d388e8e5146a6095e10451795c2c2ac3496d9d4a659547fee14937de513b530/SNACKLINS-BRANDGUIDE-1.jpg)
![](https://freight.cargo.site/t/original/i/170e166cfdbd227334576314624b98ac3367a0f703f2cf3ae32e79103edbaa38/SNACKLINS-BRANDGUIDE-12.jpg)